Posted on December, 5, 2018 at 10:50 am
THE Tanzania Fair Competition Commission (FCC), has underscored the need for business community to use effectively the digital economic and marketing platforms.
FCC Director General, Dr John Mduma made the appeal yesterday while opening the business community meeting towards the climax of the World Competition Day here yesterday, with the theme Digital Economy, Innovation and Competition.
Dr Mduma said the traders must explore the avenues available in digital economy to increase competitiveness to expand their businesses.
“You must use effectively the digital economy to maintain your market share and be innovative to attract more consumers as you strive for quality goods,” he said.
He stressed the need to identify the economic opportunities and tap them fully as they strive and guided by the codes of conduct and guidelines of fair competition.
The meeting that brought together traders from the TCCIA, CTI, SIDO and other business members among others wanted to discuss and deal with challenges, taking into consideration the Dodoma status of designated Capital and City.
Dr Mduma said the business community needs to fully understand the details of the FCC Act in their endeavours so that they can operate according to rules and regulations.
Moreover, he called upon the community to observe the core values of the competition by taking into consideration the interest of the consumers since counterfeit goods have negative impact on the economy.
He expressed the commission’s commitment to ensure they protect consumers on market curtails.
Source: Daily News